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Heeltote.com At The First Live Lauren
Ralph Lauren Fashion Show WHAT:
Lauren Ralph Lauren Spring 2013 Fashion Show
WHEN:
March 12, 2013 at 6:00PM
WHERE:
Hearst Building on 57th
Street in NYC
I am excited to have attended the very
first live Lauren Ralph Lauren Fashion Show by one of
America’s most iconic fashion houses Ralph Lauren and I am
glad you are here to read about it, so sit tight because
what you’re going to get a glimpse of here is, and I can’t
say this enough, the very first live Lauren Ralph Lauren
fashion show -- as experienced by heeltote.com. To read
our highlights, click here for ‘Heeltote Highlights'. And this was a trifecta of firsts: 1.
The first live
Lauren Ralph Lauren Fashion Show. 2.
The first runway
show held in the Hearst Building. 3.
The first fashion
show review by heeltote.com. Come with me front row and center as we
launch our heeltote.com
coverage of The Lauren Ralph Lauren Spring 2013 Fashion
Show as the collection launches online elsewhere on March
28, 2013 at Bloomingdales.com and RalphLauren.com. The weather forecast was for rain all
day and I was wondering what to wear. I automatically
thought a pair of heels would work, but this is the hustle
and bustle of NYC and the up and down of subway staircases
at rush hour that I would be contending with. So what do you
think I did? As any model/
blogger in NYC would do I put my heels in my tote,
firmed my upper lip and marched on. I marched on in
Lauren Ralph Lauren rain boots from their Fall 2012
collection and I plan to wear those boots for many seasons
to come. To
my delight, as a guest of the show, I was given the chance
to shop Spring 2013 looks from the runway immediately
after. “My experience
at the first Lauren Ralph Lauren live fashion show and with its
staff has inspired me to pump up – pun intended – heeltote.com’s
development.”
The event was held at the Hearst Tower
at 300 West 57th Street, the first LEED Gold
rated commercially occupied building in New York City that
later was upgraded, for existing buildings, to LEED
Platinum. The
banquet room where the show was held has rooms with three
floor high windows overlooking the NYC skyline. There was a
strong aroma from small bouquets of fresh white flowers on
top of the white tablecloth covered cocktail tables. Green banana leaves adorned the
entrance of the runway giving the venue a tropical feel. The sand colored
carpet on the runway complimented the mood. The runway was
raised about nine inches off the floor. Only two rows of
black chairs with white cushions fit on each side of
runway. It
was easy to access our seats. Nina Garcia, Creative Director at Marie
Claire, mentioned in her opening remarks that this is the
first runway show in this building. After her brief
opening remarks the show began. Click
here for video of this event. |
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